Editors Area

CCNS

Category:	Business Analytics
Title:	CCNS
Listing URL:	http://www.ccns.com.sg/
Description:	10 Things to Consider before Picking a Web Analytics tool - Dont be confused by the noise that is going on. - 1. Data Accuracy with first party cookies? Nothing to do with web analytics using log files. Applies to only web analytics using Java Script tagged onto web pages. 2. Metrics and path analysis overlaid onto web page? ClickTracks started this data overlay onto web page technology. Others adopted. ClickTracks deliberately provides only click statistics - easy-to-use/understand 3. Nice things need not be things you need or useful to you If you are looking for beautiful reports, don't look for ClickTracks If you are looking for answers to business activities at your site, ClickTracks is what you need Clicktracks reports intentionally made simple and easy to understand for all - big & small 4. A large user base over the years is not 'equal to' having best technology All pioneers in the niche area get a head start. Which is better? 1990s technology or technology that came on in 2001 onwards ClickTracks was voted 'The Best Web Analytics Tool of The Year' for 3 years in a row - 2003, 2004 & 2005 ( a ClickZ's award ). 5.ClickTrack license per server will continue. Page views volume licensing is not the right way for our customers Unplanned cost arises as site traffic surged beyond contracted page view volume. Can you afford to stop analysing/reporting until additional volume is purchased? You can depend on ClickTracks. No change in licensing. [more]
Clicks:	4
Link added:	17 Dec 2006
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